Curb Privacy Notice
Effective Date: March 16, 2018
We at Curb Mobility, LLC (“CML”) respect your concerns about privacy. This Curb Privacy Notice describes the types of personal information we collect through our Curb transportation booking and payment platform (the “Platform”), including mobile applications (“Apps”), websites (“Sites”) and other channels that enable users to connect to the Platform to use or obtain Platform services (“Services”). We also describe how we use that information, with whom we share it and the choices available to users of our Services regarding our use of that information. In addition, we describe the measures we take to protect the security of the information and how users can contact us about our privacy practices.
Click on one of the links below to jump to the listed section:
Information We Collect
The types of personal information you may submit to us in connection with use of the Services include:
contact information (such as name, email address and telephone number);
account passwords for the Services;
payment information (such as payment card image, account number, account holder name, payment card expiration date and payment card verification code); and
your geographic location that can be derived from your use of the Services.
In addition, we may collect certain information through automated means. When you use the App or communicate with us via text-based messaging, we may collect data such as phone model, operating system version, device identifiers or their equivalents and IP addresses.
In addition, if you visit our Sites, we may collect certain information by automated means, such as cookies and web beacons. The information collected in this manner includes IP address, browser characteristics, device characteristics, operating system, language preferences, referring URLs, information on actions taken on the Sites and dates and times of Site visits. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. Through these automated collection methods, we may obtain “clickstream data,” which is a log of content on which a visitor clicks while browsing a website. As a visitor clicks through our website, a record of the action may be collected and stored. Certain data elements collected through automated means, such as your browser information, may be linked with other information otherwise obtained about you to let us know, for example, whether you have opened an e-mail we sent to you. Your browser may tell you how to be notified when you receive certain types of cookies or how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of our Sites.
How We Use the Information We Collect
We may use the information to:
create and manage your account;
provide the Services to you;
provide you with promotional materials or other communications, including by providing advertisements within the Apps, on the Sites or on in-vehicle equipment used in connection with the Services, which may be based at least in part on your prior activity;
communicate with you about, and administer your participation in, special events, programs, offers, surveys and market research;
respond to your inquiries;
perform data analysis (including anonymization and aggregation of personal information);
operate, evaluate and improve our business (including developing new products and services; enhancing and improving services; managing communications; analyzing products; and performing accounting, auditing and other internal functions);
protect against, identify and prevent fraud and other unlawful activity, claims and other liabilities; and
comply with and enforce applicable legal requirements, relevant industry standards and our policies.
In addition, information collected through cookies, web beacons and other automated means may be used for purposes such as (i) customizing users’ visits to our Apps or Sites, (ii) delivering content (including advertising) tailored to users’ interests and the manner in which users browse use the Apps or Sites, and (iii) managing our business. Data collected through automated means may be supplemented with information about your location (such as your zip code) to provide you with content that may be of interest to you. This information may also be used to help diagnose technical and service problems, administer the Apps, identify users of the Apps and gather demographic information about users. Clickstream data may be used to determine how much time users spend on screens of the Apps, how users navigate through the Apps and how the Apps may be tailored to better meet the needs of users.
Third-party analytics services may also be used on the Apps, such as those of Flurry Analytics. The providers that administer these services use various technologies to help analyze how users use the Apps and improve the overall experience of the Apps. The information collected through these means (including unique device identifiers) is disclosed to these providers, who use the information to evaluate use of the Apps. To learn more about Flurry Analytics and how to opt out, please visit https://dev.flurry.com/secure/optOut.do. Unique device identifiers are not used by us to derive any personally identifiable information about users of the Service.
The information may also be used in other ways for which specific notice will be provided at the time of collection.
Information We Share
We do not sell or otherwise disclose personal information we collect about you, except as described in this Privacy Notice. We may share personal information with service providers who perform services on our behalf based on our instructions. We do not authorize these service providers to use or disclose the information, except as necessary to perform services on our behalf or comply with legal requirements. We may share certain personal information with our affiliates and joint marketing partners for the purposes described in this Privacy Notice, including contacting you for marketing purposes. We may also share personal information with other companies to enable their systems to operate with the Service.
In addition, we may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, and (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity. We also reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation).
How We Protect Personal Information
We maintain administrative, technical and physical safeguards designed to protect the personal information you provide against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.
Links To Other Websites and Applications
Our Apps or Sites may provide links to other websites and applications for your convenience and information. These websites and applications may operate independently from us. Linked sites and applications may have their own privacy notices or policies, which we strongly suggest you review. To the extent any linked websites or applications are not owned or controlled by us, we are not responsible for the sites’ or applications’ content, any use of the sites or applications, or the privacy practices of the sites or applications.
Updates To Our Privacy Notice
This Privacy Notice may be updated periodically and without prior notice to you to reflect changes in our personal information practices. We will post a prominent notice in the Apps to notify you of any significant changes to our Privacy Notice and indicate at the top of the notice when it was most recently updated.
How To Contact Us
If you have any questions or comments about this Privacy Notice, if you would like us to update information we have about you or your preferences, please contact us via the contact options available in the Apps or on the Sites.